Media Kit

Brand assets and usage guidelines for press and media.

Logo

The Air logo combines an open A (no crossbar) with a floating blue dot above the i. The open A represents removal of unnecessary complexity. The floating dot is the air itself, passing through.

Air logo
Air logo (dark background)

Color Palette

Air uses a warm, approachable palette grounded in cream and ink, with sky blue as an accent.

Ink #1e293b
Ink Light #475569
Cream #fdfbf7
Warm #f5f0e8
Sky #0284c7
Logo Dot #aae6f7

Typography

Air uses three typefaces, each with a clear purpose.

Source Serif 4

Headlines and emphasis

Used for headlines, the nav logo, and moments that need weight.

Atkinson Hyperlegible

Body text and UI

Designed for readability. Used for body copy, navigation, and interface elements.

JetBrains Mono

air.H1("Code")

For code samples, technical labels, and anything that should feel like a terminal.

Usage Guidelines

Do

  • Use the logo with adequate clear space around it
  • Use the SVG for digital applications
  • Use the light logo on light or cream backgrounds
  • Use the dark logo on dark backgrounds
  • Link to airwebframework.org when referencing Air

Don't

  • Alter the logo colors or proportions
  • Add the crossbar back to the A
  • Place the logo on busy or low-contrast backgrounds
  • Use the light logo on dark backgrounds (or vice versa)
  • Use the logo to imply endorsement

About Air

For press inquiries or questions about these assets, reach out via our GitHub or Discord.

Description: Air is the first web framework designed for AI to write. Created by Daniel and Audrey Roy Greenfeld (authors of Two Scoops of Django), Air combines HTML-as-Python, built-in HTMX, and a one-file-to-production philosophy. It runs anywhere Python runs, with no hosting lock-in. MIT licensed, free forever, and built by contributors from the Philippines, United States, Canada, Israel, Uruguay, Netherlands, France, Spain, Switzerland, Scotland, India, Bangladesh, Vietnam, Qatar, and Russia.